{"id":237055,"date":"2026-10-13T00:06:45","date_gmt":"2026-10-13T00:06:45","guid":{"rendered":"https:\/\/www.danielak.eu\/?post_type=project&p=237055"},"modified":"2026-10-22T01:31:44","modified_gmt":"2026-10-22T01:31:44","slug":"bistrobox","status":"publish","type":"project","link":"https:\/\/www.danielak.eu\/index.php\/project\/bistrobox\/","title":{"rendered":"BistroBox"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”||0px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_font=”Open Sans||||||||” text_text_color=”#b80726″ text_font_size=”18px” custom_margin=”||-22px|||” global_colors_info=”{}”]<\/p>\n

BistroBox \/ Identyfikacja wizualna<\/strong><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” custom_margin=”-17px|auto||auto||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.9″ _module_preset=”8891b93a-7a45-48b7-812c-7e3de55140cd” global_colors_info=”{}” hover_enabled=”0″ sticky_enabled=”0″]<\/p>\n

Nowy rozdzia\u0142 marki<\/strong><\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ _module_preset=”default” custom_margin=”-26px|auto||auto||” custom_padding=”||8px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_divider color=”#b80726″ divider_weight=”5px” _builder_version=”4.27.0″ _module_preset=”default” width=”10%” width_tablet=”” width_phone=”20%” width_last_edited=”on|desktop” module_alignment=”center” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ fullwidth=”on” disabled_on=”off|off|off” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_fullwidth_image src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/paulina-danielak-portfolio-naglowek_bistrobox.jpg” title_text=”paulina-danielak-portfolio-naglowek_bistrobox” disabled_on=”on|off|off” _builder_version=”4.27.0″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” global_colors_info=”{}”][\/et_pb_fullwidth_image][et_pb_fullwidth_image src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/BistroBox_Bannery-banner_mobile.jpg” title_text=”BistroBox_Bannery-banner_mobile” disabled_on=”off|on|on” _builder_version=”4.27.0″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” global_colors_info=”{}”][\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”30px||15px|||” global_colors_info=”{}”][et_pb_row column_structure=”2_5,3_5″ use_custom_gutter=”on” gutter_width=”2″ _builder_version=”4.27.0″ _module_preset=”default” max_width=”1200px” custom_margin=”-31px|auto||auto||” custom_padding=”50px|||||” global_colors_info=”{}”][et_pb_column type=”2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/BistroBox_danie-pod-kloszem_otwarty.gif” title_text=”BistroBox_danie-pod-kloszem_otwarty” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.9″ _module_preset=”8891b93a-7a45-48b7-812c-7e3de55140cd” text_font=”Open Sans||||||||” text_font_size=”18px” text_line_height=”1.9em” custom_margin=”-2px|||||” custom_padding=”19px|||||” hover_enabled=”0″ text_font_size_tablet=”” text_font_size_phone=”17px” text_font_size_last_edited=”on|phone” text_line_height_tablet=”” text_line_height_phone=”1.7em” text_line_height_last_edited=”on|desktop” global_colors_info=”{}” sticky_enabled=”0″ header_5_letter_spacing=”0px”]<\/p>\n

BistroBox to catering dietetyczny premium, kt\u00f3ry \u0142\u0105czy zdrowe od\u017cywianie z przyjemno\u015bci\u0105 jedzenia. Stawia na wysokiej jako\u015bci sk\u0142adniki, r\u00f3\u017cnorodno\u015b\u0107 smak\u00f3w i szeroki wyb\u00f3r diet dopasowanych do indywidualnych potrzeb. Pokazuje, \u017ce zdrowa dieta nie musi oznacza\u0107 wyrzecze\u0144 ani rezygnacji z ulubionych potraw.<\/span><\/p>\n

Po kilku latach dzia\u0142alno\u015bci przyszed\u0142 czas na kolejny rozdzia\u0142 w historii BistroBox. W\u0142a\u015bcicielka marki zdecydowa\u0142a si\u0119 od\u015bwie\u017cy\u0107 jej wizerunek, nada\u0107 mu now\u0105 energi\u0119 i bardziej wsp\u00f3\u0142czesny charakter. Pierwszym krokiem by\u0142a zmiana logo.<\/span><\/p>\n

Odpowiada\u0142am za ca\u0142y proces projektowy, od poszukiwania pierwszych koncepcji, przez rozwijanie wybranego kierunku, a\u017c po opracowanie finalnego znaku i jego wariant\u00f3w. Przygotowa\u0142am r\u00f3wnie\u017c materia\u0142y promuj\u0105ce zmian\u0119 identyfikacji, w tym grafiki na stron\u0119 internetow\u0105, do medi\u00f3w spo\u0142eczno\u015bciowych oraz<\/span> kr\u00f3tkie animacje.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.0″ _module_preset=”default” background_color=”rgba(0,0,0,0.05)” custom_padding=”30px||15px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” max_width=”1200px” custom_margin=”-31px|auto||auto||” custom_padding=”12px|||||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_font=”Open Sans||||||||” text_font_size=”18px” text_line_height=”1.9em” custom_margin=”-2px|||||” custom_padding=”19px|||||” text_font_size_tablet=”” text_font_size_phone=”17px” text_font_size_last_edited=”on|phone” text_line_height_tablet=”” text_line_height_phone=”1.7em” text_line_height_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n

Konstrukcja sygnetu<\/strong><\/span><\/p>\n

Punktem wyj\u015bcia do stworzenia nowego sygnetu sta\u0142y si\u0119 dwie litery B, nawi\u0105zuj\u0105ce do nazwy BistroBox. Postawi\u0142am na geometri\u0119 i prostot\u0119, szukaj\u0105c sposobu na po\u0142\u0105czenie obu liter w jeden charakterystyczny znak. Eksperymentowa\u0142am z uk\u0142adem i przebiegiem linii, stopniowo dopracowuj\u0105c jego form\u0119. Przy okazji odkry\u0142am, \u017ce przenikaj\u0105ce si\u0119 kszta\u0142ty daj\u0105 te\u017c przestrze\u0144 do innych interpretacji. W sygnecie mo\u017cna dostrzec nie tylko litery B.<\/p>\n

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Jeden znak, wiele zastosowa\u0144<\/strong><\/span><\/p>\n

Projektuj\u0105c nowe logo BistroBox, od pocz\u0105tku my\u015bla\u0142am o jego zastosowaniu. Znak mia\u0142 sprawdza\u0107 si\u0119 zar\u00f3wno na stronie internetowej i w mediach spo\u0142eczno\u015bciowych, jak i na torbach cateringowych, pude\u0142kach czy niewielkich etykietach produkt\u00f3w.\u00a0<\/span>Opr\u00f3cz wersji podstawowej opracowa\u0142am trzy dodatkowe uk\u0142ady logo: pionowy kompaktowy, pionowy oraz dwuliniowy. Ka\u017cdy z nich przygotowa\u0142am w trzech wariantach kolorystycznych: podstawowym w kolorze firmowym, monochromatycznym oraz negatywowym. <\/span>Zale\u017ca\u0142o mi na tym, by logo mo\u017cna by\u0142o swobodnie dopasowywa\u0107 do r\u00f3\u017cnych format\u00f3w, zachowuj\u0105c jego czytelno\u015b\u0107 i rozpoznawalno\u015b\u0107.<\/span><\/p>\n

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column_structure=”1_4,1_4,1_4,1_4″ use_custom_gutter=”on” gutter_width=”1″ _builder_version=”4.27.0″ _module_preset=”default” width=”100%” max_width=”1910px” custom_padding=”10px|||||” border_width_right=”1px” border_color_right=”RGBA(255,255,255,0)” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/BB_Torba2_logo.jpg” title_text=”BB_Torba2_logo” _builder_version=”4.27.0″ _module_preset=”default” border_color_right=”#b80726″ border_width_bottom=”5px” border_color_bottom=”#FFFFFF” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/BB_Potrawa_etykieta_www.jpg” title_text=”BB_Potrawa_etykieta_www” _builder_version=”4.27.0″ _module_preset=”default” border_color_right=”#b80726″ border_width_bottom=”5px” border_color_bottom=”#FFFFFF” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/BB_amor-shot.jpg” title_text=”BB_amor-shot” _builder_version=”4.27.0″ _module_preset=”default” border_width_bottom=”5px” border_color_bottom=”#FFFFFF” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/BB_Torba_logo.jpg” title_text=”BB_Torba_logo” align=”center” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”on|on|on” _builder_version=”4.27.0″ _module_preset=”default” background_color=”#FFFFFF” custom_padding=”30px||16px|||” disabled=”on” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.0″ _module_preset=”default” max_width=”1200px” custom_margin=”-31px|auto||auto||” custom_padding=”12px|||||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_font=”Open Sans||||||||” text_font_size=”18px” text_line_height=”1.9em” custom_margin=”-2px|||||” custom_padding=”19px|||||” text_font_size_tablet=”” text_font_size_phone=”17px” text_font_size_last_edited=”on|phone” text_line_height_tablet=”” text_line_height_phone=”1.7em” text_line_height_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n

Opracowa\u0142am r\u00f3wnie\u017c wersje logo uzupe\u0142nione o deskryptor \u201eCatering dietetyczny\u201d, kt\u00f3ry pozwala jednoznacznie zidentyfikowa\u0107 profil dzia\u0142alno\u015bci marki. To rozwi\u0105zanie przydatne szczeg\u00f3lnie w materia\u0142ach, w kt\u00f3rych logo wyst\u0119puje bez dodatkowego kontekstu.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ use_custom_gutter=”on” gutter_width=”1″ make_equal=”on” _builder_version=”4.27.0″ _module_preset=”default” width=”100%” max_width=”1291px” border_width_right=”1px” border_color_right=”RGBA(255,255,255,0)” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/BB_LogoBistroBox_04_deskred.png” title_text=”BB_LogoBistroBox_04_deskred” _builder_version=”4.27.0″ _module_preset=”default” border_width_right=”1px” border_color_right=”#b80726″ global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/BB_LogoBistroBox_01_deskred.png” title_text=”BB_LogoBistroBox_01_deskred” _builder_version=”4.27.0″ _module_preset=”default” border_width_right=”1px” border_color_right=”#b80726″ global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/BB_LogoBistroBox_02_deskred.png” title_text=”BB_LogoBistroBox_02_deskred” align=”center” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” _builder_version=”4.27.0″ _module_preset=”default” background_color=”#FFFFFF” custom_padding=”15px||35px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.0″ _module_preset=”default” max_width=”1200px” module_alignment=”center” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_font=”Open Sans||||||||” text_font_size=”18px” text_line_height=”1.9em” custom_margin=”-2px|||||” custom_padding=”19px||0px|||” text_font_size_tablet=”” text_font_size_phone=”17px” text_font_size_last_edited=”on|phone” text_line_height_tablet=”” text_line_height_phone=”1.7em” text_line_height_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n

Smak, kt\u00f3ry inspiruje…<\/strong><\/span><\/p>\n

Uzupe\u0142nieniem nowej identyfikacji by\u0142o opracowane has\u0142o. Zale\u017ca\u0142o mi na stworzeniu przekazu, kt\u00f3ry podkre\u015bla przyjemno\u015b\u0107 jedzenia, ale jednocze\u015bnie dawa\u0142by mo\u017cliwo\u015b\u0107 rozwijania go w r\u00f3\u017cnych obszarach komunikacji marki. \u201eSmak, kt\u00f3ry inspiruje!\u201d to koncepcja zak\u0142adaj\u0105ca wykorzystanie has\u0142a jako punktu wyj\u015bcia do opowiadania nie tylko o smaku, ale r\u00f3wnie\u017c o codziennych wyborach, emocjach, aktywno\u015bci i stylu \u017cycia.<\/span><\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/Smakktoryinspiruje_gif.gif” title_text=”Smakktoryinspiruje_gif” disabled_on=”on|on|off” _builder_version=”4.27.0″ _module_preset=”default” custom_margin=”||4px|||” global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/smakktoryinspiruje_mobilne__.gif” title_text=”smakktoryinspiruje_mobilne__” force_fullwidth=”on” disabled_on=”off|off|on” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”on|on|off” _builder_version=”4.27.0″ _module_preset=”default” custom_margin=”-21px|||||” custom_padding=”0px||0px|||” global_colors_info=”{}”][et_pb_row column_structure=”1_3,1_3,1_3″ use_custom_gutter=”on” gutter_width=”1″ _builder_version=”4.27.0″ _module_preset=”default” width=”100%” max_width=”1910px” custom_padding=”||0px|||” border_width_right=”1px” border_color_right=”RGBA(255,255,255,0)” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/BB_voucher2.jpg” title_text=”BB_voucher2″ _builder_version=”4.27.0″ _module_preset=”default” border_color_right=”#b80726″ global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/roll1-scaled.jpg” title_text=”roll1″ _builder_version=”4.27.0″ _module_preset=”default” border_color_right=”#b80726″ global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/BB_ulotka2b.jpg” title_text=”BB_ulotka2b” align=”center” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|on” _builder_version=”4.27.0″ _module_preset=”default” custom_padding=”0px||0px|||” global_colors_info=”{}”][et_pb_row column_structure=”1_3,1_3,1_3″ use_custom_gutter=”on” gutter_width=”1″ _builder_version=”4.27.0″ _module_preset=”default” width=”100%” max_width=”1910px” custom_padding=”||0px|||” border_width_right=”1px” border_color_right=”RGBA(255,255,255,0)” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/BB_voucher2.jpg” title_text=”BB_voucher2″ _builder_version=”4.27.0″ _module_preset=”default” border_color_right=”#b80726″ border_width_bottom=”5px” border_color_bottom=”#FFFFFF” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/roll1-scaled.jpg” title_text=”roll1″ _builder_version=”4.27.0″ _module_preset=”default” border_color_right=”#b80726″ border_width_bottom=”5px” border_color_bottom=”#FFFFFF” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/BB_ulotka2b.jpg” title_text=”BB_ulotka2b” align=”center” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.0″ _module_preset=”default” background_color=”#FFFFFF” custom_padding=”0px||30px|||” global_colors_info=”{}”][et_pb_row column_structure=”1_3,1_3,1_3″ disabled_on=”off|off|on” _builder_version=”4.27.0″ _module_preset=”default” width=”100%” max_width=”360px” module_alignment=”center” custom_margin=”16px|auto||auto||” custom_padding=”13px||4px|||” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text disabled_on=”off|off|on” _builder_version=”4.27.0″ _module_preset=”default” text_font=”Open Sans||||||||” text_font_size=”18px” text_line_height=”1.9em” custom_margin=”-2px|||||” custom_padding=”19px|||||” text_font_size_tablet=”” text_font_size_phone=”17px” text_font_size_last_edited=”on|phone” text_line_height_tablet=”” text_line_height_phone=”1.7em” text_line_height_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n

Komunikacja nowego otwarcia<\/strong><\/span><\/p>\n

Wprowadzeniu nowego logo towarzyszy\u0142a komunikacja zapowiadaj\u0105ca zmian\u0119 wizerunku BistroBox. Przygotowa\u0142am koncepcje graficzne, has\u0142a oraz materia\u0142y na potrzeby strony internetowej i medi\u00f3w spo\u0142eczno\u015bciowych.<\/span><\/p>\n

W\u015br\u00f3d nich znalaz\u0142y si\u0119 animowane teasery, odliczanie do premiery oraz animacje przedstawiaj\u0105ce transformacj\u0119 dotychczasowego logo w nowy znak.<\/span><\/p>\n

[\/et_pb_text][et_pb_video src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/BistroBox_NoweLogo_Klosz_1080x1920.mp4″ image_src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/BistroBox_NoweLogo_Ewolucja2_1080x1920_3.jpg” use_icon_font_size=”on” icon_font_size=”67px” thumbnail_overlay_color=”#000000″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_video][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_video src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/BistroBox_NoweLogo_Ewolucja2_1080x1920.mp4″ image_src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/BistroBox_NoweLogo_Ewolucja2_1080x1920_1b.jpg” play_icon_color=”#000000″ use_icon_font_size=”on” icon_font_size=”67px” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_video][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.0″ _module_preset=”default” background_color=”#FFFFFF” custom_padding=”0px||30px|||” global_colors_info=”{}”][et_pb_row column_structure=”1_4,1_4,1_2″ disabled_on=”on|on|off” _builder_version=”4.27.0″ _module_preset=”default” width=”100%” max_width=”1200px” module_alignment=”center” custom_margin=”16px|auto||auto||” custom_padding=”13px|||||” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_video src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/BistroBox_NoweLogo_Klosz_1080x1920.mp4″ image_src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/BistroBox_NoweLogo_Ewolucja2_1080x1920_3.jpg” use_icon_font_size=”on” icon_font_size=”67px” thumbnail_overlay_color=”#000000″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_video][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_video src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/BistroBox_NoweLogo_Ewolucja2_1080x1920.mp4″ image_src=”https:\/\/www.danielak.eu\/wp-content\/uploads\/2026\/10\/BistroBox_NoweLogo_Ewolucja2_1080x1920_1b.jpg” play_icon_color=”#000000″ use_icon_font_size=”on” icon_font_size=”67px” _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_video][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text disabled_on=”on|on|off” _builder_version=”4.27.0″ _module_preset=”default” text_font=”Open Sans||||||||” text_font_size=”18px” text_line_height=”1.9em” custom_margin=”-2px|||||” custom_padding=”19px|||||” text_font_size_tablet=”” text_font_size_phone=”17px” text_font_size_last_edited=”on|phone” text_line_height_tablet=”” text_line_height_phone=”1.7em” text_line_height_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n

Komunikacja nowego otwarcia<\/strong><\/span><\/p>\n

Wprowadzeniu nowego logo towarzyszy\u0142a komunikacja zapowiadaj\u0105ca zmian\u0119 wizerunku BistroBox. Przygotowa\u0142am koncepcje graficzne, has\u0142a oraz materia\u0142y na potrzeby strony internetowej i medi\u00f3w spo\u0142eczno\u015bciowych.<\/span><\/p>\n

W\u015br\u00f3d nich znalaz\u0142y si\u0119 animowane teasery, odliczanie do premiery oraz animacje przedstawiaj\u0105ce transformacj\u0119 dotychczasowego logo w nowy znak.<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.0″ _module_preset=”default” background_color=”rgba(0,0,0,0.05)” custom_padding=”||30px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.0″ _module_preset=”default” max_width=”1200px” custom_margin=”-31px|auto||auto||” custom_padding=”12px|||||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” text_font=”Open Sans||||||||” text_font_size=”18px” text_line_height=”1.9em” custom_margin=”-2px|||||” custom_padding=”19px|||||” text_font_size_tablet=”” text_font_size_phone=”17px” text_font_size_last_edited=”on|phone” text_line_height_tablet=”” text_line_height_phone=”1.7em” text_line_height_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n

Alternatywne koncepcje<\/strong><\/span><\/p>\n

Zanim powsta\u0142 ostateczny znak, pracowa\u0142am r\u00f3wnie\u017c nad innymi kierunkami wizualnymi. Eksperymentowa\u0142am z typografi\u0105, kompozycj\u0105 i form\u0105 liter, przygotowuj\u0105c koncepcje o r\u00f3\u017cnym charakterze.<\/span><\/p>\n

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Projekt dla:<\/strong> BistroBox | Programy\/narz\u0119dzia: <\/strong>Illustrator, Photoshop, Premiere Pro, After Effect<\/p>\n

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BistroBox \/ Identyfikacja wizualnaNowy rozdzia\u0142 markiBistroBox to catering dietetyczny premium, kt\u00f3ry \u0142\u0105czy zdrowe od\u017cywianie z przyjemno\u015bci\u0105 jedzenia. Stawia na wysokiej jako\u015bci sk\u0142adniki, r\u00f3\u017cnorodno\u015b\u0107 smak\u00f3w i szeroki wyb\u00f3r diet dopasowanych do indywidualnych potrzeb. Pokazuje, \u017ce zdrowa dieta nie musi oznacza\u0107 wyrzecze\u0144 ani rezygnacji z ulubionych potraw. Po kilku latach dzia\u0142alno\u015bci przyszed\u0142 czas na kolejny rozdzia\u0142 w […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[],"project_tag":[],"class_list":["post-237055","project","type-project","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.danielak.eu\/index.php\/wp-json\/wp\/v2\/project\/237055","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.danielak.eu\/index.php\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/www.danielak.eu\/index.php\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/www.danielak.eu\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.danielak.eu\/index.php\/wp-json\/wp\/v2\/comments?post=237055"}],"version-history":[{"count":103,"href":"https:\/\/www.danielak.eu\/index.php\/wp-json\/wp\/v2\/project\/237055\/revisions"}],"predecessor-version":[{"id":237787,"href":"https:\/\/www.danielak.eu\/index.php\/wp-json\/wp\/v2\/project\/237055\/revisions\/237787"}],"wp:attachment":[{"href":"https:\/\/www.danielak.eu\/index.php\/wp-json\/wp\/v2\/media?parent=237055"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/www.danielak.eu\/index.php\/wp-json\/wp\/v2\/project_category?post=237055"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/www.danielak.eu\/index.php\/wp-json\/wp\/v2\/project_tag?post=237055"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}